talbert's Articles in Marketing

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10 Email Writing Tips That Sell, Sell, Sell!
But how do you write email that cuts cleanly through the mumbo jumbo of mass marketing and enhances customer relations, while also boosting sales? Follow these top 10 tips to writing email that sells, and watch your response rates grow faster than a Paul Shaffer retort.
Email Marketing Realities
Reality television has swept the nation, in case you haven't noticed. Everyone's talking about who should be kicked off this or that show next and why somebody or another can't last for long. People seem to enjoy talking about the "baddies" and "goodies," and apparently some primal need is filled when dealing with the "realities" of different situations.
Myths About Email Marketing
Email marketing offers unique advantages that in traditional print media are not cost justifiable or are simply impossible. Most agencies are incapable of creating content cost effectively or quickly enough to meet your daily or weekly deadlines. They are often unable to handle the quick response due to their lack of systems and procedures.
20 Ways To Convert Visitors Into Subscribers!
NOT available to public
Do's and Don'ts of Email Marketing
Nothing is more frustrating than trying to overcome a prospect's aversion to email marketing. Typically, the aversion was created by someone walking into the prospect's office and proffering email marketing as the silver bullet, a cure-all, and a magic wand. When email marketing failed to meet these lofty expectations, the prospect turned sour on the entire concept.
Essential Viral Marketing Tips
The newest buzzword to hit email marketing these days has to be "viral." Everyone wants his or her marketing message to be viral, have a viral aspect, and capitalize on viral marketing. But do people understand what it is that makes their marketing message worthy of being passed along?
Secrets of Successful Online Lead Generation
For the majority of high-tech marketers, direct marketing is most often used as a vehicle to generate leads, not sales. Most companies with products that list for more than a few hundred dollars are smart enough to realize that it's difficult, if not impossible, to "sell" their product through the mail.
Close more prospects in one week, than most do in 1 Year!
There are many benefits of doing market research including the ability to learn more about my target market's behaviors and opinions, honing messages and presentations based on real, first hand responses, as well as, to test out new messages or theories prior to wide release.
The 9 WORST Internet Marketing Mistakes
The recently passed Bankruptcy Abuse and Consumer Protection Act requires, as a condition of filing for bankruptcy, that all debtors first meet with an approved credit counseling agency. This is designed to ensure that all debtors receive some sound advice regarding money management so that they can avoid having to file for bankruptcy again in the future.

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